Did you recently receive a phone call from someone representing Dynata? The person may have asked you a few questions and explained how they wanted to hear your opinion as part of a survey. Is your mind still racing with speculation that they’re scammers? The truth is, they are not a scam but a legitimate company.
Why do they call you? What are the chances of such calls being scams? And is there a way to stop receiving these types of calls?
A Brief Overview of Dynata
Dynata is one of the world’s leading providers of first-party data. The business started as e-Rewards Services in 1999 and has since acquired many companies and gone through several mergers over the last two decades. After its final merger in 2018, the company became Dynata.
Dynata is a research company whose primary goal is to help brands and companies understand their customers’ behavior and reshape their business strategies based on the data collected. They conduct surveys to get opinions about products and services from the public and sell this information to their clients, so they can better understand the market.
Why Does Dynata Call You?
As a research company, Dynata calls you to invite you to participate in its research. The nature of the calls can vary greatly, from a specific survey about a product or a service to asking which candidate you will support in the next election. Nevertheless, you can rest assured that they won’t try to sell you anything.
