How prioritizing brain health and brain skills could offer new solutions to this challenge.
Cybercrime may sound like science fiction to some people, but it is sadly a firsthand experience of an increasing number. As more of our social lives, work, and money move online, it is necessary for everyone to have some understanding of cybersecurity. Curiously, just as computers can be hacked, our brains can be “hacked” by social engineering. Estimates suggest that 84% to 98% of “hacks” rely on exploiting psychological vulnerabilities, not just computer code.1
Brain capital conceptualizes brain health (eg, the lack of mental illness and neurodegenerative disease) and brain skills (eg, education) as essential to the digital economy.2 This concept assumes that our brains are our greatest asset and provides a framework to define brain issues, quantify them, and track them. Brain capital can drive new workplace policies, practices, and investments.
Our Cyber World
As most of our time and lives have moved away from physical spaces into cyberspace, the opportunities for working, connecting, and communicating online have expanded. As more of our lives move online, those who seek to make money from crime and exploitation move online, too.
When our activities move online, all actions, links, and connections create a larger digital footprint—a traceable and permanent history of digital activity. Your digital footprint consists of all information that you leave behind as part of your…
